Masaru Emoto was born in Yokohama, Japan, in July 1943. He is a graduate of the Yokohama Municipal University’s department of humanities and sciences with a focus on International Relations. In 1986 he established the IHM Corporation in Tokyo. In October of 1992, he received certification from the Open International University as a doctor of alternative medicine. Subsequently he was introduced to the concept of micro cluster water in the U.S, and Magnetic Resonance Analysis technology. The quest thus began to discover the mystery of water.


He undertook extensive research of water around the planet, not so much as a scientific researcher, but more from the perspective of an original thinker. At length he realized that it was in the frozen crystal form that water showed us its true nature. He continues with this experimentation and has written a variety of well-received books in Japanese as well as the seminal Message from Water, published bilingually. He also wrote: The Secret Life of Water and The True Power of Water. Here are some more of his findings.


We decided that the best encouragement that we could offer to users of our site to take the topic of water more seriously was to feature these 2 videos around Dr. Masaru Emoto’s work.  We believe by watching these footages with an open mind you might be inspired to appreciate the role, influence and power of water… It’s quite breathtaking!  This is why we decided  rather than write a review we’d offer these 2 short extracts for your contemplation.  It is our belief that water is the  most important thing you’ll ever put into your body and it’s time to take it seriously.





Another worthwhile excursion into water’s amazing character….